CEO at Westside Barbell

With 16+ years in strength and conditioning, Tom Barry specializes in elite performance training across the NFL, UFC, One Championship, Track & Field, Lacrosse, Jiu-Jitsu, and Wrestling. Handpicked by legendary strength coach Louie Simmons, Tom carries forward Westside Barbell’s legacy, ensuring it remains the gold standard while evolving to meet today's highest performance demands.

Under his leadership, Westside Barbell has expanded into combat sports, redefining elite training. Tom and his team deliver straightforward, battle-tested education through Westside-Barbell.com, making Louie’s insights accessible to coaches, athletes, and strength enthusiasts worldwide.

Rooted firmly in the Conjugate Method, Tom’s approach emphasizes innovation based on decades of proven results, injury prevention through joint and tissue strengthening, and uncompromising coaching standards. His mission is clear: translate proven methods into tangible results, helping athletes perform at their absolute best.

S&C Coach and Host of UNRACKED

Cooper Napoli is a Strength and Conditioning Coach with deep experience across high school, collegiate, professional, and tactical athletes—including Special Operators, NFL, UFC, IBJJF, and Triathletes. He currently works with top High School Football and Lacrosse programs and coaches from around the world in both coaching and mentorship roles.

After coaching at Westside Barbell and Equinox, Cooper launched Delta-Five Performance, his coaching business focused on helping athletes reach their peak through customized training, nutrition, and performance support.

In addition to his coaching work, Cooper educates BridgeAthletic’s coaching community and serves as the host of UNRACKED, a live event series that brings leading coaches together to share the systems and mindsets behind elite training.