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JOIN US FOR A LIVE VIRTUAL EVENT
THURSDAY, JUNE 25, 2026 at 1:00Pm ET / 10:00Am PT

 

The State of Strength and Conditioning with Tom Barry

UNRACKED is a live event series from BridgeAthletic where top coaches break down the systems, methods, and philosophies that drive elite performance. 

This episode of UNRACKED welcomes Tom Barry, who carries forward Westside Barbell's Conjugate legacy across the NFL, UFC, and combat sports. The field has more degrees, more data, and more equipment than ever—but has any of it made coaches better? The conversation will separate real progress from theater, spanning credentials vs. competence, data instrumentation, the content economy, and the future of strength and conditioning.

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unracked webinar series

This session will cover:

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    Credentials vs. Competence

    More coaches hold more letters after their names than ever. Does any of it predict who can actually coach? Tom unpacks what credentials signal and what they miss.

     

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    Data & Instrumentation

    Velocity trackers, force plates, and wearables promise an edge. Tom separates the tools that sharpen real decisions from the ones that just fill dashboards.

     

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    The Content Economy

    S&C now runs on social media, where reach can outrun results. Tom weighs what the content boom teaches coaches against what it quietly distorts on the way.

     

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    The Future of S&C

    With Westside's Conjugate roots, Tom looks past the trend cycle to what actually endures, and where strength and conditioning is genuinely headed next.

     

Can’t attend live? No problem, we’ll send a replay to all registrants!

 
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Tom Barry

CEO & Head Coach

Westside Barbell

 

With 16+ years in strength and conditioning, Tom Barry specializes in elite performance training across the NFL, UFC, One Championship, Track & Field, Lacrosse, Jiu-Jitsu, and Wrestling. Handpicked by legendary strength coach Louie Simmons, Tom carries forward Westside Barbell's legacy, keeping it the gold standard while evolving to meet today's demands. Under his leadership, Westside Barbell has successfully expanded into combat sports. Through Westside Barbell: Strength Training Education, Tom and his team deliver straightforward, battle-tested coaching that makes Louie's insights accessible worldwide. Rooted in the Conjugate Method, his approach emphasizes innovation built on decades of results, injury prevention through joint and tissue strengthening, and uncompromising standards.

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Cooper Napoli

S&C Coach and Host of UNRACKED

BridgeAthletic

 

Cooper Napoli is a Strength and Conditioning Coach with extensive experience training high school, collegiate, professional, and tactical athletes—including Special Operations personnel, NFL players, UFC fighters, IBJJF competitors, and triathletes. He currently works with leading high school football and lacrosse programs while mentoring coaches around the world. After coaching at Westside Barbell and Equinox, Cooper founded Delta-Five Performance, a coaching business dedicated to helping athletes reach their peak through tailored training, nutrition, and performance strategies. In addition to his coaching practice, he helps educate the BridgeAthletic coaching community and hosts UNRACKED, a live event series featuring top coaches and the systems that drive elite performance.

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